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Goodform latest name to support Football Trade Directory Networking Event at Watford



Leading Sports CRM Agency, Goodform, is delighted to be part of the established series of football networking events, The Football Industry Day on 22nd May at Watford Football Club.

Goodform works, on both a consultancy and tactical basis, with clubs of all levels to ensure optimum delivery of their CRM, data, digital and insight strategies to bring them closer to their fans whist maximising their commercial potential. 

Established for twelve years, Goodform has had extensive experience of working with a range of organisations across the football industry, including; The Football League, The Football Association, Supporters Direct, The Premier League plus numerous football clubs, including; Manchester City FC, Everton FC, QPR FC, Doncaster Rovers FC, Sunderland AFC, Tottenham Hotspur FC and Sheffield United FC.

Goodform is also the retained data agency partner for event hosts, Watford FC. A season ticket analysis campaign has also been undertaken for the club by Goodform’s research arm, Sportswise, which used data to analyse the churn and recruitment of new season ticket holders over the last 11 seasons.   

Michael Jones, CRM Services Director at Goodform, comments, “We are very much looking forward to attending The Football Industry Day, especially as it will be held at the home of one of our clients, Watford FC.  Goodform has a long-established history of working across the football industry and we are looking forward to sharing with delegates the work we are currently doing with other clubs and sports organisations.”

The Football Trade Directory event is an open networking event where football clubs from the Premier League to Grass Roots will have the opportunity to meet a range of exhibitors dealing with kit and equipment supply, commercial and marketing services, stadium development and fund raising.

If you would like to visit the Goodform stand then please email Ollie Booth at ollie@sportsglobal.co.uk or call 0843 507 9000. Attending as a delegate is free. www.­foot­ball­tra­dedi­rec­tory.­com/­events.­html

For more information about Goodform please visit www.­goodform.­info or email hello@goodform.info

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