Luton Town have renewed their sponsorship deal with budget airline Easyjet for the 2014/15 season.
The airline's logo will remain on the first-team jerseys for a sixth season, incidentally being sponsors since the club were relegated in 2009.
The deal was announced at the launch of Luton's three Fila-produced kits for the campaign ahead. Luton Airport is Easyjet’s major UK hub.
"I think it goes without saying that we are absolutely delighted to have Easyjet on board with us as we embark on our first season back in the Football League," said Luton Town managing director Gary Sweet. "They, like many of our supporters, have shown great passion and loyalty during our time in the Football Conference.
"Although they are recognised nationally and indeed internationally, we are proud to have maintained the relationship with a company whose links, at heart, lie locally."
Sophie Dekkers, the UK market director at Easyjet, added: "Luton is Easyjet's home town and as one of the region's largest employers, we and the club appreciate the value of bringing people together.
"We are proud patrons of the club and its community of supporters who bring orange spirit to every match. We look forward to seeing the team flying up the league table."
Luton Town won the Conference Premier title in 2013/14 to secure their return to the Football League, having previously suffered successive play-off defeats.