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  • Chelsea Show 2017

New app makes dreams come true for Blues fans

Thanks to an innovative Augmented Reality app on the Club’s website www.mcfc.co.uk - now all Blues fans from Manchester to Malaysia can live the dream, by lifting the Premier League Trophy just like their heroes, Vincent Kompany and Roberto Mancini. Try it here: www.­mcfc.­co.­uk/­liftthetrophy

For the first time in the Club’s history, fans can now see themselves hold up the most coveted domestic trophy in the world, in real time, cutting-edge 3D surroundings.

All fans need to do is print off the special Premier League Trophy emblem from the website, and hold it to their webcams to recreate the glory, following the most climatic end to a season in the Premier League’ history.

Victoria Stansfield, Digital Delivery Manager for City, said, “We first launched our augmented reality app last year following the FA Cup Final.  The response from fans world-wide wanting to lift the FA Cup was incredible, therefore it was only right we did it again, this time with Premier League Trophy.

“Our Membership cards with augmented reality markers let fans fly a 360 degree Etihad plane earlier in the year.  This season coming we intend to unlock much more digital content, allowing fans to interact with the Club like never before.  

The Premier League app will also be available in Arabic and coming to the UAE site soon. www.­manches­ter­cityfc.­ae


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