Not everything is bad news for Wolverhampton Wanders following relegation from the Premier League as the club announced Whathouse.co.uk as new Sponsors.
The homes portal has become an Official Partner of the club and the website will be shirt sponsors from the start of the 2012/13 season.
Paul Lakin, head of commercial affairs at Wolves, said:
“We’re delighted to welcome What House on-board as a very important sponsor with a national reach.
“They are an innovative and growing brand, who have a sophisticated approach to targeting customers with great content and access to one of the most comprehensive databases of new homes in the country.
“We’ll be working together to introduce whathouse.co.uk to our growing fan base and family of sponsors, both locally and across the UK.”
Daniel Hill, director of Globespan Media added:
“This is a fantastic deal for What House. We have made a strategic decision to target different regions of the country in innovative as well as traditional ways to promote our new homes listings and our unique editorial offering. Wolves have a huge presence and profile in the West Midlands, Shropshire and beyond.
“As well as the exposure on match days and in front of Sky and BBC cameras, Molineux is Wolverhampton’s leading business venue, hosting conferences, exhibitions and corporate functions, giving it great reach in the Midlands community and a home buying profile right across the market.”