Birmingham City Ladies Football Club has become the latest WSL side to find a sponsor after agreeing a two-year deal with Hollywood Monster for an undisclosed fee.
The signs and graphics company already has ties with Birmingham City having been a partner of the club for 20 years with its move to support the women’s side backed by Blues’ chairman Carson Yeung.
"We are delighted to welcome the ladies side into the Birmingham City fold and will give them all support possible in the form of the wealth of experience and knowhow we have behind the scenes at St. Andrew's," Yeung said.
He continued: "The Women’s Super League promises to be really exciting and I for one am extremely proud that Birmingham City Ladies are going to be a part of it.
"As well as cheering on Blues and playing their part in helping to steer us up the Barclays Premier League table it would be great to see as many supporters as possible getting right behind the ladies team too and roaring them on. Many thanks, also, to Hollywood Monster who have kindly agreed to sponsor the ladies."
Birmingham currently sit top of the WSL ahead of Arsenal Ladies.