Media and Market specialist KantarSport has signed a deal with Soccerex to become the football exhibition’s research partner.
KantarSport will be covering all of Soccerex’s events this year, beginning with the European Forum, which is to be held in Manchester on March 30th-31st. The biggest clubs, brands, leagues and football associations from around the world will be in attendance for the two day event.
KantarSport is known for its research within key areas such as media trends, consumer awareness, and behaviour to sporting associations, right holders, clubs, venues and sponsors across the world.
Head of KantarSport, Richard Brinkman said of the partnership: "Football has always, and continues to be, the dominant player in not only our business, but for sponsorship globally. Therefore it is only natural that we should link up with the world's largest dedicated football networking organisation since both ourselves and Soccerex are dedicated to giving the football industry insight into future trends and development."
David Wright, Soccerex’s Marketing Director said: "We are extremely pleased to be working with KantarSport, their specialist knowledge and insights into the industry will help us to improve our offering to football's business elite even further."
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