Premier Lingerie has developed an exclusive range of lingerie for the female supporters of Wolverhampton Wanderers. The range includes a variety of styles produced in the famous club colours, all of which are adorned with faithfully reproduced club insignia.
Premier Lingerie is the brainchild of Director Paul Robinson. Research confirmed his suspicion of the apparent gap in football merchandising, he set about bringing his idea to life. Working closely with a local manufacturer samples were commissioned and presented to Peter Pridmore, Head of Retail Operations at Wolverhampton Wanderers. Recognising the opportunity and appreciative of the quality of the samples an order for the entire range was placed. The range is now on sale in both of the club stores and via their online shop.
Following the successful launch and fantastic media interest we are now in contact with other Premier League clubs with a view to launching a range of lingerie in their club colours.