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Boro sponsorship initiative pays off

Middlesbrough FC has announced its latest sponsor deal as a part of their month to month sponsorship plan.

The four month contract with local firm Ramsdens is the longest yet for the club in this campaign.

The six figure deal will see the pawnbroker’s logo feature on the front of Boro’s shirt from the beginning of October until the end of January. Current sponsor Wiring Services Limited will remain on the shirts until their contract expires at the end of September.

Middlesbrough’s chief operating officer Neil Bausor expressed his delight of the deal: “This is a fantastic announcement for the club to be making and we naturally appreciate the commitment that Ramsdens has shown. Ramsdens is a genuine Teesside success story. It is a pleasure to be entering a partnership with a national company that has its history firmly on Teesside.”

“We are currently developing with Ramsdens a number of exciting ideas that will engage with the local community which I am sure will be of an interest and very well received. We look forward to working with Ramsdens this season and hopefully many more to follow," Bausor added.

Stewart Smith, chairman of Ramsdens said: “I’m optimistic that the season will be a successful one for Boro. As a successful North East company ourselves, we saw this as an ideal way of demonstrating our commitment to our local area. We have had a long-standing association with our local community over the past 50 years and we intend to partner MFC in their local community projects throughout the new season. We hope this is the start to a long-lasting partnership with the club.”

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